Documentation

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User Acquisition

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Unity Ads User Acquisition

Advertising Management API

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Open User Acquisition dashboard

Unity Ads User Acquisition

Unity Ads User Acquisition
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App targeting
  • App targeting setup
  • Intro to App targeting
  • Configure App targeting
App category targeting
  • App Category targeting setup
  • Introduction to App Category targeting
  • Configure App Category targeting
  • App Category targeting best practices
Device targeting
  • Device targeting setup
  • Target iOS devices
  • Target Android devices
Source bidding
  • Source Bidding setup
  • Introduction to Source Bidding
  • Configure Source Bidding
Regional targeting
  • Regional targeting setup
  1. Grow your game
  2. Unity Ads User Acquisition
  3. Campaign targeting

App targeting

Configure app targeting in Unity Ads to control which source apps can bid on your user acquisition campaigns.
Read time 1 minute
Last updated a year ago

Use App targeting when you want to display your ad to users who engage with particular apps.

Topic

Description

Introduction to App targetingUnderstand what App targeting is and how it works in your Unity Ads User Acquisition campaign.
Configure App targetingSet up App targeting in the User Acquisition dashboard.

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  • Additional resources
  • Source bidding
  • Device targeting
  • App Category targeting

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