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Unity Ads User Acquisition

Start an Install campaign

Launch your ad campaign in the User Acquisition dashboard.
Read time 1 minuteLast updated 15 days ago

To create a new campaign for your app from the Unity Ads User Acquisition dashboard, do the following:
  1. Select Apps from the secondary navigation menu.
  2. Select the desired app to bring up its Campaigns page.
  3. Select Create.
  4. Select a campaign goal. The default campaign goals is Installs.
  5. Select Next to begin creating the campaign.
  6. Name your campaign. Use a format that includes the app name, platform, and targeted region for clarity (for example,
    _TrashDash_iOS_Tier1_
    ).
  7. Select Create to save.

Campaign status

Once you create a new campaign, its status appears on the Campaigns page for the associated app. Each campaign requires three minimum components to activate: The option to activate your campaign remains disabled until eligibility criteria are met.