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Unity Ads User Acquisition

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Open User Acquisition dashboard

Unity Ads User Acquisition

Unity Ads User Acquisition
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Campaign setup
  • User Acquisition campaigns
  • Choosing a campaign goal
  • iOS campaign considerations
  • Setting campaigns live
Campaign goals
  • Campaign goals
  • Install campaigns
    • Introduction to install campaigns
    • Start an install campaign
  • Creative Testing campaigns
  • Event optimization campaigns
  • Return on Ad Spend campaigns
  1. Grow your game
  2. Unity Ads User Acquisition
  3. Campaign setup

Install campaigns

Learn about and set up Install campaigns in the Unity Ads User Acquisition dashboard.
Read time 1 minute
Last updated a year ago

Install campaigns are the default type of user acquisition campaign. Refer to the following articles for more information about install campaigns and instructions to get started.

Topic

Description

Introduction to Install campaignsUnderstand what a user acquisition campaign is and how it works
Start an Install campaignSet up and launch an Install campaign in the Unity Ads User Acquisition dashboard

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  • Additional resources
  • Creative Testing campaings
  • Configure manual install bids

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