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User Acquisition

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Unity Ads User Acquisition

Advertising Management API

Advertising Statistics API

Open User Acquisition dashboard

Unity Ads User Acquisition

Unity Ads User Acquisition
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Campaign setup
  • User Acquisition campaigns
  • Choosing a campaign goal
  • iOS campaign considerations
  • Setting campaigns live
Campaign goals
  • Campaign goals
  • Install campaigns
  • Creative Testing campaigns
  • Event optimization campaigns
  • Return on Ad Spend campaigns
  1. Grow your game
  3. Unity Ads User Acquisition

Campaign setup

Learn about user acquisition campaigns.
Read time 1 minute
Last updated 8 months ago
User acquisition campaigns help you bring new players into your game. To manage your campaigns from the Unity Ads User Acquisition dashboard, add an app or select an existing app to access its Campaigns page.
Choosing a campaign goal
Review the available campaign goals and how they align with your goals
iOS campaign considerations
Review how iOS campaign slots work and how your campaigns consume slots.
Eligibility criteria
Review the required post-install event data required to run optimized campaigns with Unity Ads User Acquisition.
Setting campaigns live
Launch your campaign in the User Acquisition dashboard.
Campaign goals
Learn about and set up Unity Ads User Acquisition campaigns.
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  • Additional resources
  • History and performance tool
  • Bulk campaign management
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