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Maximum bid limits reference

Find the maximum bid amounts for your campaign according to country and platform.
Read time 2 minutesLast updated 10 hours ago
There are maximum bid limits based on the country in which the campaign will appear. This means that your maximum bid in the chosen country can't be higher than a certain limit. The following tables show the maximum bids in each country for iOS and Android campaigns.

Maximum bid limits

Android maximum bid limits

These are the maximum bids according to country for Android campaigns:

Country

CPI bid limit

AU
, 
CH
, 
HK
, 
JP
, 
MO
, 
NO
, 
TW
, 
US
$40
AT
, 
AW
, 
BB
, 
BE
, 
BZ
, 
CA
, 
CD
, 
CM
, 
CN
, 
CZ
, 
DE
, 
DK
, 
FI
, 
FJ
, 
FR
, 
GB
, 
GH
, 
GR
, 
HR
, 
IE
, 
IL
, 
IS
, 
IT
, 
KR
, 
LC
, 
LI
, 
LT
, 
LU
, 
MG
, 
MU
, 
MY
, 
NC
, 
NE
, 
NG
, 
NI
, 
NL
, 
NZ
, 
PL
, 
QA
, 
RE
, 
RW
, 
SE
, 
SG
, 
SK
, 
TT
, 
TZ
, 
UG
, 
VC
, 
YE
, 
ZA
, 
ZM
$20
AE
, 
AF
, 
AL
, 
AM
, 
AR
, 
AZ
, 
BA
, 
BD
, 
BG
, 
BH
, 
BJ
, 
BR
, 
BY
, 
CI
, 
CL
, 
CO
, 
CR
, 
CY
, 
DO
, 
DZ
, 
EC
, 
EE
, 
EG
, 
ES
, 
GE
, 
GT
, 
GY
, 
HU
, 
ID
, 
IN
, 
IQ
, 
JE
, 
JO
, 
KH
, 
KW
, 
KZ
, 
LA
, 
LB
, 
LK
, 
LV
, 
MA
, 
ML
, 
MM
, 
MN
, 
MR
, 
MX
, 
OM
, 
PA
, 
PE
, 
PH
, 
PK
, 
PR
, 
PS
, 
PT
, 
RO
, 
RS
, 
RU
, 
SA
, 
SL
, 
SN
, 
SO
, 
TH
, 
TJ
, 
TR
, 
UA
, 
UY
, 
UZ
, 
VE
, 
VN
, 
ZW
$10
Other$10

iOS maximum bid limits

These are the maximum bids according to country for iOS campaigns:

Country

tCPI bid limit

AT
, 
AU
, 
CA
, 
CH
, 
DE
, 
FR
, 
GB
, 
HK
, 
JP
, 
KR
, 
MO
, 
NO
, 
NZ
, 
SE
, 
SG
, 
TW
, 
US
$40
AF
, 
AR
, 
AZ
, 
BA
, 
BE
, 
BG
, 
BJ
, 
BR
, 
BY
, 
CD
, 
CI
, 
CL
, 
CN
, 
CY
, 
CZ
, 
DK
, 
DO
, 
DZ
, 
EC
, 
EE
, 
EG
, 
ES
, 
FI
, 
GH
, 
GR
, 
GT
, 
GY
, 
HR
, 
HU
, 
ID
, 
IE
, 
IL
, 
IN
, 
IS
, 
IT
, 
JE
, 
KH
, 
KW
, 
LA
, 
LK
, 
LT
, 
LU
, 
LV
, 
ML
, 
MR
, 
MX
, 
MY
, 
NG
, 
NL
, 
PA
, 
PE
, 
PH
, 
PL
, 
PR
, 
PT
, 
QA
, 
RO
, 
RS
, 
RU
, 
SA
, 
SK
, 
SL
, 
SO
, 
TH
, 
TJ
, 
TR
, 
TT
, 
UY
, 
UZ
, 
VE
, 
ZA
, 
ZM
, 
ZW
$20
AE
, 
AL
, 
AM
, 
AW
, 
BB
, 
BD
, 
BH
, 
BZ
, 
CM
, 
CO
, 
CR
, 
FJ
, 
GE
, 
IQ
, 
JO
, 
KZ
, 
LB
, 
LC
, 
LI
, 
MA
, 
MG
, 
MM
, 
MN
, 
MU
, 
NC
, 
NE
, 
NI
, 
OM
, 
PK
, 
PS
, 
RE
, 
RW
, 
SN
, 
TZ
, 
UA
, 
UG
, 
VC
, 
VN
, 
YE
$10
Other$10