Maximum bid limits reference

Find the maximum bid amounts for your campaign according to country and platform.

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There are maximum bid limits based on the country in which the campaign will appear. This means that your maximum bid in the chosen country can't be higher than a certain limit. The following tables show the maximum bids in each country for iOS and Android campaigns.

Maximum bid limits

Android maximum bid limits

These are the maximum bids according to country for Android campaigns:

Country	CPI bid limit
`AU` , `CH` , `HK` , `JP` , `MO` , `NO` , `TW` , `US`	$40
`AT` , `AW` , `BB` , `BE` , `BZ` , `CA` , `CD` , `CM` , `CN` , `CZ` , `DE` , `DK` , `FI` , `FJ` , `FR` , `GB` , `GH` , `GR` , `HR` , `IE` , `IL` , `IS` , `IT` , `KR` , `LC` , `LI` , `LT` , `LU` , `MG` , `MU` , `MY` , `NC` , `NE` , `NG` , `NI` , `NL` , `NZ` , `PL` , `QA` , `RE` , `RW` , `SE` , `SG` , `SK` , `TT` , `TZ` , `UG` , `VC` , `YE` , `ZA` , `ZM`	$20
`AE` , `AF` , `AL` , `AM` , `AR` , `AZ` , `BA` , `BD` , `BG` , `BH` , `BJ` , `BR` , `BY` , `CI` , `CL` , `CO` , `CR` , `CY` , `DO` , `DZ` , `EC` , `EE` , `EG` , `ES` , `GE` , `GT` , `GY` , `HU` , `ID` , `IN` , `IQ` , `JE` , `JO` , `KH` , `KW` , `KZ` , `LA` , `LB` , `LK` , `LV` , `MA` , `ML` , `MM` , `MN` , `MR` , `MX` , `OM` , `PA` , `PE` , `PH` , `PK` , `PR` , `PS` , `PT` , `RO` , `RS` , `RU` , `SA` , `SL` , `SN` , `SO` , `TH` , `TJ` , `TR` , `UA` , `UY` , `UZ` , `VE` , `VN` , `ZW`	$10
Other	$10

iOS maximum bid limits

These are the maximum bids according to country for iOS campaigns:

Country	tCPI bid limit
`AT` , `AU` , `CA` , `CH` , `DE` , `FR` , `GB` , `HK` , `JP` , `KR` , `MO` , `NO` , `NZ` , `SE` , `SG` , `TW` , `US`	$40
`AF` , `AR` , `AZ` , `BA` , `BE` , `BG` , `BJ` , `BR` , `BY` , `CD` , `CI` , `CL` , `CN` , `CY` , `CZ` , `DK` , `DO` , `DZ` , `EC` , `EE` , `EG` , `ES` , `FI` , `GH` , `GR` , `GT` , `GY` , `HR` , `HU` , `ID` , `IE` , `IL` , `IN` , `IS` , `IT` , `JE` , `KH` , `KW` , `LA` , `LK` , `LT` , `LU` , `LV` , `ML` , `MR` , `MX` , `MY` , `NG` , `NL` , `PA` , `PE` , `PH` , `PL` , `PR` , `PT` , `QA` , `RO` , `RS` , `RU` , `SA` , `SK` , `SL` , `SO` , `TH` , `TJ` , `TR` , `TT` , `UY` , `UZ` , `VE` , `ZA` , `ZM` , `ZW`	$20
`AE` , `AL` , `AM` , `AW` , `BB` , `BD` , `BH` , `BZ` , `CM` , `CO` , `CR` , `FJ` , `GE` , `IQ` , `JO` , `KZ` , `LB` , `LC` , `LI` , `MA` , `MG` , `MM` , `MN` , `MU` , `NC` , `NE` , `NI` , `OM` , `PK` , `PS` , `RE` , `RW` , `SN` , `TZ` , `UA` , `UG` , `VC` , `VN` , `YE`	$10
Other	$10

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Maximum bid limits reference

Maximum bid limits

Android maximum bid limits

Country

CPI bid limit

iOS maximum bid limits

Country

tCPI bid limit