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Getting started
  • User Acquisition bidding
Bidding types
  • Cost per install bidding
    • Introduction to CPI bidding
    • CPI bidding best practices
    • Set up CPI bids
    • Manage CPI bids
    • Maximum bid limits reference
  • Return on Ad Spend bidding
  1. Unity User Acquisition
  3. User Acquisition bidding

Manage CPI bids

Manage your existing Cost per Install (CPI) bids in the Unity User Acquisition Dashboard.
Read time 3 minutes
Last updated 4 months ago
Cost per install (CPI) bids are the bidding strategy for Install campaigns. Refer to this guide for instructions on how to edit and delete existing CPI bids for your campaign.

Prerequisites

To edit CPI bids, you must first add bids to your campaign.

Edit bids

Use these instructions to manually edit existing bids in your install campaign:
  1. In your campaign settings, go to the Countries and bids section.
  2. Select Edit to make the bids editable.
  3. Edit your bids individually or in bulk. Refer to the following tabs for instructions for each method.
To edit individual bid values, do the following:
  1. Select the bid value to make the field editable.
  2. Highlight the existing value and type your new value in the field.
  3. When you are done editing your bids, select Save.
To edit multiple bids at the same time, do the following:
  1. Select the checkbox next to all countries whose bids you want to edit.
  2. Select Adjust Rate.
  3. Use the dropdown to select your adjustment method. Choose from the following options:

Adjustment option

Description

Example

Increase by percentage
Increases all selected bids by the specified percentage
If the value is 
25%
, a $4.00 bid becomes a $5.00 bid.
Decrease by percentage
Decreases all selected bids by the specified percentage
If the value is 
25%
, a $4.00 bid becomes a $3.00 bid.
Increase by value
Increases all selected bids by the specified dollar value
If the value is 
$1
, a $4.00 bid becomes a $5.00 bid.
Decrease by value
Decreases all selected bids by the specified dollar value
If the value is 
$1
, a $4.00 bid becomes a $3.00 bid.
Change to value
Sets all selected bids to the specified dollar value
If the value is 
$1.50
, a $4.00 bid becomes a $1.50 bid.
  1. Enter your adjustment value in the field next to the dropdown, and select Apply to make your changes.
  2. Select Save to keep your changes.

Delete bids

Do the following to delete an existing bid in your install campaign:
  1. In your campaign settings, go to the Countries and bids section.
  2. Select Edit.
  3. Select the checkbox next to each country whose bid you want to remove from your campaign. You can also type a country in the search box to find specific countries.
  4. Select Delete to remove the chosen bids from your campaign.
  5. Select Save to keep your changes.
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  • On this page

    • Prerequisites

    • Edit bids

    • Delete bids