Here are how-to guides and best practices to help you monetize and optimize your ad strategy. Learn how to build a hybrid waterfall, A/B test, and increase installs, so you can grow your app business with Unity LevelPlay.
Activate in-app bidding
Use all of the available bidding networks to get the highest price possible for your inventory. For more information, refer to the following resources:
Customize your hybrid waterfalls
Create mediation groups and add instance rates for non-bidding networks. For more information, refer to the following resources:
A/B test your monetization setup
Test any element of your monetization strategy in just a few clicks. For more information, refer to the following resources:
Track performance with real time pivot
Get live monetization data you can slice and dice with unmatched flexibility. For more information, refer to the following resources:
Leverage the ROAS optimizer
Hit your ROAS targets and scale profitably while saving manual operation time. For more information, refer to the following resources:
Launch hit games with marketability testing
Predict your games potential to scale, so you know which titles to invest in and publish.
To get started, contact your account manager.
Run cross promotion campaigns
Acquire users with cross promotion which competes for impressions like your own personal bidding network. For more information, refer to the following resources:
Review ad content with Ad Quality
Take control of the ads your users see, so you can build the best app experience. For more information, refer to the following resources:
- Ad Quality overview
- Ad Quality best practices
Monitor KPIs with LevelPlay reports
Gain accurate insights on your performance and revenue and apply granular breakdowns. For more information, refer to the following resources:
Build user segments
Build any custom segment you want and create custom ad strategies that update in real time. For more information, refer to the following resources:
Monetize any network as a custom adapter
Serve ads from any available network.
For more information, refer to Custom adapter setup.
Get impression level revenue
Know the true value of each user by accessing impression level revenue through your choice of data delivery options.
For more information, refer to Introduction to impression-level revenue.