Hybrid ROAS campaigns

Read time 1 minutes

Use hybrid ROAS campaigns when you want to target users who are more likely to make purchases in your app, watch ads in your app, or do both.

TopicDescription
Understand what Hybrid ROAS campaigns are and how they function
Configure a Hybrid ROAS campaign according to the recommended best practices
Set up and launch a Hybrid ROAS campaign in the Unity Ads User Acquisition dashboard

Additional Resources