Introduction to custom app listings
Learn about custom app listings and how they work with your Unity User Acquisition campaigns.
Read time 1 minuteLast updated 2 months ago
Custom app listings are unique versions of your app's store listing. They consist of a variety of videos and images that highlight your app's unique functionalities and features. You can create these unique listings for both the Apple App Store and the Google Play Store. Refer to each platform's instructions for creating these unique app listings:
Platform store | App listing name | Setup instructions |
|---|---|---|
| Apple App Store | Custom Product Pages | Creating your product page (Apple Developer documentation) |
| Google Play Store | Custom Store Listings | Create custom store listings to target specific user segments (Google Play Console Help documentation) |
Note
Custom product pages for iOS apps are available on devices running OS 15 or later. If a campaign delivers an ad to a user on an earlier operating system, the user will arrive at the default product page.