Clickable video

Enable interactive video experiences that drive user engagement.
Read time 1 minuteLast updated 4 hours ago

Clickable videos direct users to destination pages when they tap anywhere on the screen during playback.

Bid Request

Unity flags in the bid request if clickable videos are allowed for each specific session, since some publishers disable the clickable video feature for their app. If clickable videos are allowed, Unity sends a single extension to flag:
bidRequest.imp.ext.clickablevideo: 1
.

Bid Response

For sessions that are sent with
bidRequest.imp.ext.clickablevideo: 1
only, Unity allows the DSP to control if they would like to enable the feature or not.
Unity expects to read your bid response that either enables or disables a clickable video in your app, as follows:

Status

Bid Response

To disableDon't add the extension to your bid response
To enable
Add the
resp.seatbid[0].bid[0].ext.clickablevideo:1
extension