Hybrid ROAS campaigns
Learn about Hybrid campaigns, review best practices, and set up Hybrid Return on Ad Spend (ROAS) campaigns in the User Acquisition dashboard.
Read time 1 minute
Use hybrid ROAS campaigns when you want to target users who are more likely to make purchases in your app, watch ads in your app, or do both.
Topic | Description |
|---|---|
| Understand what Hybrid ROAS campaigns are and how they function | |
| Configure a Hybrid ROAS campaign according to the recommended best practices | |
| Set up and launch a Hybrid ROAS campaign in the Unity Ads User Acquisition dashboard |