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Open Measurement 扩展

Support Open Measurement (OM) extensions, enabling standardized viewability and verification for in-app advertising.
阅读时间2 分钟最后更新于 4 个月前
Unity Ads 支持具有 Open Measurement 功能的广告素材。IAB 的 Open Measurement SDK (OM SDK) 提供通用代码和文库，以方便第三方访问测量数据。集成 OM SDK 的站点和应用可以将测量信号发送到 Open Measurement Interface Definition (OMID) API。测量提供方可以放置收集这些信号的标签。为了能够接收和使用支持 OM 素材的广告请求，Unity 更新了其 OpenRTB 规范，以体现出广告请求和响应字段的有关变化。

父对象

属性

类型

示例

描述

bid.source
omidpn
字符串
"omidpn":"Unity3d"
Open Measurement SDK 集成的标识符。与 OMID Partner 对象的 
name
参数相同。
bid.source
omidpv
字符串
"omidpv":"1.3.0"
Open Measurement SDK 集成版本。与 OMID Partner 对象的 
versionString
参数相同。
bid.imp.video
api
整型数组
"api": [7]
此广告展示支持的 API 框架。值为 
7
表示支持 Open Measurement。
response.seatbid.bid
api
整型
"api":7
此广告展示支持的 API 框架。值为 
7
表示支持 Open Measurement (OM)。如需了解更多信息，请参阅 IAB Open Measurement SDK 手册的 API 框架 (API Frameworks) 部分。Unity 期望响应中每个出价都有 OMID-1 API 框架值 (
7
)，以便 SDK 能够处理 OM 广告素材。
如需了解更多信息，请参阅告素材格式。 广告请求示例 
{    "id": "ABCDEfghijkLMNOPqrstUV",    "imp": [{        "id": "1",        "video": {            "mimes": ["video/mp4"],            "minduration": 5,            "maxduration": 30,            "protocols": [2, 3, 5, 6],            "w": 320,            "h": 480,            "linearity": 1,            "sequence": 1,            "battr": [1, 3, 5, 6, 8, 9, 13],            "pos": 7,            "api": [7]        },        "pmp": {},        "displaymanager": "unity sdk",        "displaymanagerver": "4000",        "instl": 1,        "tagid": "com.example.enterprise-vast",        "secure": 1    }],    "app": {        "id": "1",        "publisher": {            "id": "12345"        }    },    "device": {        "ua": "Mozilla/5.0 (iPhone; CPU iPhone OS 11_3 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Mobile/15E302",        "geo": {            "lat": 55.5555,            "lon": 11.1111,            "type": 2,            "country": "DNK",            "region": "84",            "metro": "0",            "city": "Copenhagen",            "utcoffset": 60        },        "ip": "111.222.111.222",        "devicetype": 4,        "model": "iPhone10,1",        "os": "ios",        "osv": "11.3.1",        "hwv": "iPhone10,1",        "h": 647,        "w": 375,        "language": "en",        "carrier": "Sprint",        "connectiontype": 2,        "ifa": "A123456B-7C89-01D2-3456-E7F890123GH4"    },    "at": 1,    "tmax": 500,    "source": {        "pchain": "11111:12345",        "omidpn": "Unity3d",        "omidpv": "1.3.0"    },    "regs": {        "ext": {}    },    "ext": {        "placementType": "",        "gameCategory": "Games",        "subGameCategory": "Casual",        "sessionDepth": 0    }}