Install and post-install events
You can measure user-interactions with your app with install-tracking and post-install event tracking. Read the following articles to learn more.
| Topic | Description |
|---|---|
| Track installs with attribution tracking links | Configure attribution links to track installs |
| Install events | Track when your ad results in an install of your app |
| Post-install events | Track when users engage with your app after installation |
| Test attribution tracking links with the Ad Testing app | Use the Ad Testing app to test your tracking link’s functionality |