Unity Ads Reporting dashboard
Use the Unity Ads Reporting dashboard to track and analyze your app's ad performance, and make informed decisions to maximize your Unity Ads earnings.
Read time 3 minutesLast updated a day ago
Note
The current version of the Unity Ads Reporting dashboard is a beta release. The features and documentation might change between now and the next release.
- Set report parameters with the Viewing options menu.
- Choose key performance indicators to review with the Metrics sidebar.
- Select report data types to include with the Dimensions sidebar.
- Refine report data with Filters.
Set report parameters
Use the Viewing options menu to define your report settings. Refer to the following sections for details on how to configure your viewing options.Select the date range
To specify the time period of your performance data, use the date range options by doing the following:- Select the Date range (Calendar icon) from the Viewing options menu.
-
Choose how you want to set the time period of the report:
- Enter the date range in the two date fields.
- Select the date range using the calendar.
- Use the date range presets like Last 3 days.
- Select OK to save the date range.
Choose a chart type
Choose how to display your data using the chart type icons in the Viewing options menu. Choose from the following chart types:- Table
- Line graph
- Bar graph
Set data granularity
Choose the frequency of your data points with the Granularity dropdown (Clock icon) in the Viewing options menu. You can choose from the following granularity settings:- Hourly
- Daily
- Weekly
- Monthly
Compare date ranges
Compare your monetization performance from two different time periods with the Compare toggle by doing the following:- Toggle Compare in the Viewing options menu.
- Select Previous Period to select a comparison date range.
- Choose a time period from the available presets or enter your own dates on the calendar by selecting Custom date.
- If you choose a custom date range, select Apply to keep your selection.
Choose key performance indicators
Use the Metrics sidebar to choose key performance indicators (KPIs) for analyzing your monetization performance. The Reporting dashboard supports the following metrics:Metric | Description |
|---|---|
| Est. Revenue | The estimated revenue from ads. |
| Requests | The total number of times your project makes an ad request to ad networks. |
| Impressions | The number of times an ad displays in your app. |
| eCPM | Effective cost per mille: the average ad revenue your app generates for every 1,000 impressions. |
| Fill Rate | The rate of available ads served divided by the number of ad requests. |
Select report data types
Choose the kind of data you want to include in your report with the Dimensions sidebar. The Reporting dashboard supports the following dimensions:Dimension | Description |
|---|---|
| Project | Apps you monetize with Unity Ads. |
| SDK Version | Versions of the Unity Ads SDK you use to monetize your apps. |
| Game ID / App ID | Platform-specific IDs for your apps in the dashboard. |
| Country | Locations of users who view ads in your apps. |
| Platform | Specifies if your apps are published for iOS or Android devices. |
| Ad Format | Specifies if an ad is a Rewarded, Interstitial, or Banner format. |
| Ad Unit | Specifies ad format and settings about your placements. |
| Placement | Configurations that determine where and when ads display in your apps. |
| Placement Type | Specifies if the app is published for iOS or Android devices. |
Refine data
Refine the data from your selected dimensions using filters. To add filters to your report, do the following:- Select Add filters in the menu bar.
- Select filters from the list or use the search bar to search for specific filters.
- Select Apply to keep your selections.
Filter | Description |
|---|---|
| Project | Select which projects to include. |
| Platform | Include either iOS or Android apps. |
| Country | Choose which countries to include. |
| Ad Format | Include any combination of Rewarded, Interstitial, or Banner ads. |
| Ad Unit | Choose specific Ad Units to review. |
| Placement Type | Include either Bidding or Waterfall placements. |
| Placement | Choose specific placements to review. |
| SDK Version | Choose which SDK Versions to include. |
| Game ID / App ID | Choose specific Game or App IDs to include. |