기술 자료

지원

Contextual data extensions

Help demand partners optimize ad targeting and relevance.
읽는 시간 1분최근 업데이트: 3달 전

Unity offers additional metric signals on the app or user providing the impression to help fine-tune your bidding strategies. Contact your account manager to activate the following data sets:

Attribute

Data type

Example

Description

mediationOrdinal
int
"mediationOrdinal": 15
Signifies how many ads have been in the session across other ad networks. This can be passed in mediated projects with multiple ad networks when supported.
mute
boolean
"mute": true
The device's mute status when the request was made.
gameCategory
string
"gameCategory": "Games"
Google Play and Apple App Store category definitions.
subGameCategory
string
"subGameCategory": "Simulation"
Google Play and Apple App Store sub-game category definitions.
sessionDepth
int
"sessionDepth": 1
The number of times an ad has been delivered for the current session.
bAge
string
"bAge": "17+"
Content age ratings that are blocked by the publisher.
Bid request example with contextual data
{ "id": "ABCDEfghijkLMNOPqrstUV", "imp": [{ "id": "1", "banner": { "w": 320, "h": 480, "battr": [1, 3, 5, 6, 8, 9], "pos": 7 }, "instl": 1, "tagid": "com.unity.example-vast", "secure": 1 }], "app": { "id": "123abc4d5e0aa0473a80e9e1f43528d8", "name": "Example Game", "bundle": "123456789", "storeurl": "https://itunes.apple.com/us/app/ExampleGame/id123456789?mt=8" }, "device": { "ua": "Mozilla/5.0 (iPhone; CPU iPhone OS 11_2_5 like Mac OS X) AppleWebKit/604.5.6 (KHTML, like Gecko) Mobile/15D60", "geo": { "lat": 50.0144, "lon": -50.2772, "type": 2, "country": "USA", "city": "San Francisco", "utcoffset": -480 }, "ip": "123.123.12.123", "devicetype": 4, "model": "iPhone7,2", "os": "ios", "osv": "11.2.5", "hwv": "iPhone 6", "h": 667, "w": 375, "language": "en", "carrier": "ATT", "connectiontype": 2, "ifa": "12345AB-C6789-DEFG-0123" }, "at": 2, "tmax": 200, "regs": {}, "ext": { "mediationOrdinal": 1, "mute": true, "gameCategory": "Games", "subGameCategory": "Simulation", "sessionDepth": 1, "bAge": "17+" } }

Contextual data extensions • Unity Grow • Unity Docs