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Measurement URLs

Implement third-party tracking solutions to measure user activity, campaign performance, and attribution.
Read time 1 minuteLast updated 4 hours ago

How to configure attribution measurement URLs

Follow these steps to configure your campaign attribution measurement URLs:
  1. Go to your account in the desired attribution company.
  2. Generate ironSource Click URL.
    • Make sure all relevant postbacks are enabled in the attribution company (install and post-install)
  3. Enter it into the corresponding input fields in the Campaign Generator.
  4. The impression URL will be automatically generated for you, based on the click URL. When configuring the impression URL, make sure to enable VTA in the attribution company’s dashboard.
The click measurement URLs can be modified after the campaign is live. Each click URL modification will automatically be applied on the impression URL.

Supported attribution partners

ironSource supports the following attribution partners:
  • Adjust
  • AppsFlyer
  • Kochava
  • Singular
  • Tenjin
  • Branch/Tune
For additional attribution solutions, contact support. 

Measurement URL stickiness

For ease of campaign setup, the system stores the last uploaded URL for a specific title, and the click and impression URLs will populate in the corresponding fields for new campaigns. You can choose to use these URLs, or you can edit/swap to new URLs. This has no effect on existing campaigns.