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Ad units
  • Introduction to ad units and placements
  • Create an ad unit and placement
  • Manage ad units and placements
  • Implement ad units in your project
  • Ad format references
  • Ad format settings references
  1. Grow your game
  2. The Unity Monetization Dashboard
  3. Ad units and placements

Ad format references

Explore the different Unity Ads ad formats that you can display in your app.
Read time 1 minute
Last updated 2 months ago

Use Unity Ads to serve a mix of engaging content to your players through Ad Units. Get to know the various content types, and learn how to deploy them in your monetization strategy.

Banner ads

An example of a mobile app banner ad.
Banner ads appear in a designated screen location and fill to a specified size. Banners remain a consistent source of ad revenue within mobile ad spend. You can implement banner ads through Banner Ad Units or Placements.
  • Implement banner ads in Unity.
  • Implement banner ads in iOS.
  • Implement banner ads in Android.

Interstitial ads

An example of an interstitial mobile ad.
Interstitial ads, also referred to as Display ads, are the basic full-screen interstitials that persist until the player dismisses them. These are most effectively implemented strategically at natural pauses or breaks, such as a load or level change. You can implement display ads through Rewarded and Interstitial Ad Units.
  • Implement display ads in Unity.
  • Implement display ads in iOS.
  • Implement display ads in Android.
  • Read about best practices for ad implementation.

Playable ads

An example of a mobile playable ad.
Playable ads are ad units that enable the player to engage with the ad content through interaction. You can implement playable ads through Rewarded and Interstitial Ad Units.
  • Implement Unity Ads in Unity.
  • Implement Unity Ads in iOS.
  • Implement Unity Ads in Android.

Rewarded video ads

An example of a mobile video ad.
Video ads are the most common form of advertising. They create opportunities to implement rewarded ads, where players receive incentives for viewing the ad in its entirety. You can implement video ads through Rewarded and Interstitial Ad Units.
  • Implement rewarded ads in Unity.
  • Implement rewarded ads in iOS.
  • Implement rewarded ads in Android.
  • Learn how to optimize your rewarded video ads strategy.

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  • On this page
    • Banner ads

    • Interstitial ads

    • Playable ads

    • Rewarded video ads


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