Set maximum bids for install campaigns
There are maximum bid limits based on the country in which the campaign will appear. This means that your maximum bid in the chosen country cannot be above a certain limit. The table below shows the maximum bids in each country for iOS and Android campaigns.
Maximum bid limits
Android maximum bid limits
These are the maximum bids according to country for Android campaigns:
| Country | CPI bid limit |
|---|---|
AU, CH, HK, JP, MO, NO, TW, US | $40 |
AT, AW, BB, BE, BZ, CA, CD, CM, CN, CZ, DE, DK, FI, FJ, FR, GB, GH, GR, HR, IE, IL, IS, IT, KR, LC, LI, LT, LU, MG, MU, MY, NC, NE, NG, NI, NL, NZ, PL, QA, RE, RW, SE, SG, SK, TT, TZ, UG, VC, YE, ZA, ZM | $20 |
AE, AF, AL, AM, AR, AZ, BA, BD, BG, BH, BJ, BR, BY, CI, CL, CO, CR, CY, DO, DZ, EC, EE, EG, ES, GE, GT, GY, HU, ID, IN, IQ, JE, JO, KH, KW, KZ, LA, LB, LK, LV, MA, ML, MM, MN, MR, MX, OM, PA, PE, PH, PK, PR, PS, PT, RO, RS, RU, SA, SL, SN, SO, TH, TJ, TR, UA, UY, UZ, VE, VN, ZW | $10 |
| Other | $10 |
iOS maximum bid limits
These are the maximum bids according to country for iOS campaigns:
| Country | tCPI bid limit |
|---|---|
AT, AU, CA, CH, DE, FR, GB, HK, JP, KR, MO, NO, NZ, SE, SG, TW, US | $40 |
AF, AR, AZ, BA, BE, BG, BJ, BR, BY, CD, CI, CL, CN, CY, CZ, DK, DO, DZ, EC, EE, EG, ES, FI, GH, GR, GT, GY, HR, HU, ID, IE, IL, IN, IS, IT, JE, KH, KW, LA, LK, LT, LU, LV, ML, MR, MX, MY, NG, NL, PA, PE, PH, PL, PR, PT, QA, RO, RS, RU, SA, SK, SL, SO, TH, TJ, TR, TT, UY, UZ, VE, ZA, ZM, ZW | $20 |
AE, AL, AM, AW, BB, BD, BH, BZ, CM, CO, CR, FJ, GE, IQ, JO, KZ, LB, LC, LI, MA, MG, MM, MN, MU, NC, NE, NI, OM, PK, PS, RE, RW, SN, TZ, UA, UG, VC, VN, YE | $10 |
| Other | $10 |