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Open User Acquisition dashboard

Unity Ads User Acquisition

Unity Ads User Acquisition
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User Acquisition Bids
  • Bids
  • Introduction to bids
Install bids
  • Bids for Install campaigns
  • Manual bids
    • Add new install bids
    • Edit install bids
    • Delete install bids
    • Set maximum bids for Install campaigns
  • Automated bids
ROAS targets
  • Target ROAS
  1. Grow your game
  2. Unity Ads User Acquisition
  3. Bids

Add new install bids

Configure cost-per-install bids in the Unity Ads User Acquisition dashboard.
Read time 1 minute
Last updated a year ago

Use these instructions to manually add new bids to your install campaign.
Note
To manually add, edit, and remove bids, you must select Manual as your bid strategy when setting up your campaign.
  1. In your campaign settings, go to the Countries & Bids section and select Add countries.
  2. In the country dialog, select the arrow next to each region to view the available countries.
  • You can also type a country in the search box to find specific countries.
  • Selecting the checkbox next to a region selects every country in that region.
  1. Select the checkbox next to all countries you want to target in your campaign.
  2. To edit the bid value, click in the Bid field; highlight the existing value; and type your new preferred bid.
Note
Unity provides default values as a baseline, using average bid values for each region. You will likely want to modify them to fit your individual needs, app type, and marketing strategy.
  1. When you have chosen all of the countries you want to target, select Add bids.

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