Welcome to Unity Ads

Created by the leading mobile game engine, the Unity Ads SDK provides a comprehensive monetization framework for your game, whether you develop in Unity, Xcode, or Android Studio.

Use Unity Ads to incorporate various ad formats into natural surfacing points in your game. For example, you can implement rewarded video ads to build a more robust game economy while earning revenue for your business, or introduce full-screen interstitial ads during natural gameplay pauses without disrupting the player experience. The Unity Ads SDK connects your game to over 60 demand sources through a single SDK.

Unity Mediation

For publishers looking for increased demand sources and more sophisticated monetization tools, Unity Mediation provides access to quality, expansive advertising demand beyond the 60 sources that are available in the Unity Ads SDK. Increased demand can lead to higher eCPMs and better fill rates, with the goal to maximize app real estate for publishers as demand sources compete for the opportunity to serve their ads.

With adapter updates available in the Unity Editor and comprehensive tools available in the Monetization dashboard, Unity Mediation aims to save publishers time in managing ads, aligning pricing strategies with audience segments, and optimizing ad revenue,

The Monetization dashboard

Use the Monetization dashboard to manage and optimize the surfacing points in your game. Choose which ad networks to connect to, determine the value of your inventory, configure detailed settings (such as geographies to serve or ad frequency), review ad content, and leverage powerful reporting tools to optimize your ad strategy and maximize your revenue.

With Unity Ads, you’re in control.