Get started with Unity Ads in-app bidding in AppLovin MAX#

To get started using Unity in-app bidding with AppLovin MAX mediation, complete the following steps to connect the AppLovin MAX Dashboard and the Unity Ads Monetization dashboard:

1. Create a new ad unit and set up a bidding placement for your app in the Monetization dashboard.
2. Create ad units in the AppLovin MAX Dashboard.
3. Map bidding placements from the Monetization dashboard to the AppLovin MAX Dashboard.

Prerequisites#

To use AppLovin MAX as a bidding partner with Unity Ads, ensure you’ve completed the following prerequisites to get started:

1. Install the latest version of the Unity Ads SDK.
2. Install the MAX Mediation SDK with the Unity Ads adapter.
3. Set AppLovin MAX as the Mediation Partner for your project in the Monetization dashboard.

Minimum compatible SDK and adapter versions#

The recommended best practice is to use the latest Unity Ads SDK for all publishers to ensure optimal performance.

The minimum compatible SDK and adapter versions required to use in-app bidding with MAX for all platform developers are the following:

• Unity Ads SDK version: 4.9.2+
• MAX Unity Ads adapter: 4.9.2.1+
  • If using Interstitial and Rewarded ads: 4.6.0.0+
  • If using Banner and MREC ads: 4.9.2.1+

Install the Unity Ads SDK#

To implement AppLovin MAX mediation, you first need to install and initialize the latest version of the Unity Ads SDK, and set up the code base for your app.

For more information on installing, initializing, and implementing different ad types using the Unity Ads SDK for a specific developer platform, refer to the Unity Ads integration guides for Android developers, iOS developers, and Unity developers.

Install the MAX Mediation SDK with the Unity Ads adapter#

To use MAX as a mediator for in-app bidding with the Unity Ads network, you’ll need to download the MAX mediation SDK and integrate the Unity Ads adapter into your app. The method to do so depends on which developer platform you use for your app, and the level of customization and control you want over the integration process.

For more information, refer to the AppLovin preparing mediated networks development guides for Android, iOS, or Unity.

Set AppLovin MAX as your mediation partner in the Monetization dashboard#

To enable MAX mediation in the Monetization dashboard for your project, set AppLovin MAX as your mediation partner by doing the following in the Monetization dashboard:

For current projects:

1. Go to your project, then Settings.
2. Edit the Mediation Partner section and select AppLovin MAX as your mediation partner.
3. Click Save.

For new projects:

1. Create a new project, then enter the required information to complete the setup and access the Monetization dashboard.
2. Click Enable Ads from the navigation menu.
3. Select I use mediation as your mediation solution, then AppLovin MAX as your mediation partner.
4. Click Next and complete the configurations for your project information, placement set up, and Store ID, then click Add Project.

Create a new ad unit and bidding placement in the Monetization dashboard#

The first step to use in-app bidding with MAX mediation in the Unity Ads SDK requires you to create a new ad unit and a bidding placement in the Monetization dashboard. You’ll use this new bidding placement from the Monetization dashboard to create your mapped bidding placements on the AppLovin MAX dashboard.

Follow the bidding setup steps to create a new ad unit and a bidding placement in the Monetization dashboard.

Create new ad units in the AppLovin MAX dashboard#

The next step to use in-app bidding with MAX mediation in Unity Ads requires you to set up new ad units that you’ll then map to your bidding placement in the Monetization dashboard.

For instructions on how to create new ad units in the AppLovin MAX Dashboard, refer to the Create an Ad Unit article in the AppLovin documentation.

Map bidding placements from the Monetization dashboard to the AppLovin MAX Dashboard#

The last step to get started using Unity Ads in-app bidding with AppLovin is to map your bidding placements between the MAX Dashboard and the Monetization dashboard. You will need your bidding Placement ID from the Monetization dashboard to complete this final step.

For instructions on how to map bidding placements from the Monetization dashboard to the MAX dashboard, refer to the Unity Ads Integration Guide in the AppLovin documentation.