# Configuring targeting

> Set up targeting for your Unity User Acquisition campaign.

Use targeting to narrow your campaign's audience. Refer to the following configuration guides to set up targeting in your Unity User Acquisition campaign

[Configure app targeting](./configure-app-targeting): Use source app IDs to allow or block apps to bid on.

[Configure app category targeting](./configure-app-category-targeting): Target or block whole categories of the app store in your campaign.

[Configure device targeting](./configure-device-targeting): Refine the devices your campaign targets and only bid for users that fit specified criteria.

[Configure regional targeting](./configure-regional-targeting): Include or exclude specific states within targeted countries in your campaign.

[Configure source bidding](./configure-source-bidding): Granularly target and set bids for individual apps.