# Add an app to the Unity Dashboard

> Add your app to the Unity Dashboard to get started with Unity User Acquisition.

To get started with advertising campaigns for your app, you must first add the app to the Unity Dashboard. When you log in to the dashboard for the first time, the welcome dialog prompts you to add your app. You can also add apps at any time after your initial dashboard visit.

## Add an app to the dashboard

To add an app to the Unity User Acquisition Dashboard, do the following from the **Apps** page:

1. Select **Add app** to open the **Add app** dialog.

2. Enter your store URL. This is the URL for your app's listing in the Apple App Store, Google Play store, or web platform.

   > **Note:**
   >
   > If your app isn't live yet, select **The app is not live** and enter the app name and platform instead.

3. Select the **Project** associated with your app. If you haven't created a project for your app yet, select **Add project** in the dropdown to create a new project.

   > **Note:**
   >
   > The Unity Dashboard organizes apps within [Projects](/monetization/dashboard/dashboard-changes.md#apps-and-projects). A project is a container that groups related apps and configurations together, and a single project can contain multiple apps (for example, iOS and Android versions of the same game). However, each individual app can only belong to one project.

   You can edit and manage projects in the **Development** Unity Dashboard. Refer to the Unity Cloud [Project](/cloud/projects.md) documentation for more information.