# Image specifications

> Review the requirements for image end card creatives with Unity User Acquisition.

The default end card is a non-playable image.

## Image end card specifications

Refer to the following specifications for your end card image files.

1. **File type and size**

   Use this table to verify that your image file is the correct size and format.

   | Specification | Details          |
   | ------------- | ---------------- |
   | File format   | JPG, PNG, or GIF |
   | File size     | 5 MB             |

2. **Image dimensions**

   Use the following dimensions for image end cards. The recommended best practice is to use square end cards.

   | End card type              | Resolution | Ratio |
   | -------------------------- | ---------- | ----- |
   | Square end cards (Default) | 800 × 800  | 1:1   |
   | Landscape end cards        | 800 × 600  | 4:3   |
   | Portrait end cards         | 600 × 800  | 3:4   |

   > **Note:**
   >
   > Dynamic cropping might occur when using landscape and portrait images to account for different device sizes. To avoid losing critical information, allow a 100-pixel buffer from the top and bottom edges of portrait images, and left and right edges for landscape images.

> **Note:**
>
> The Apple App Store has unique rules for creatives. To adhere to Apple requirements, only depict the Apple App Store logo in creatives for iOS apps. Refer to [Apple's marketing guidelines](https://developer.apple.com/app-store/marketing/guidelines/#badges) for more information.

## Image end card template

Refer to the following example of a static end card using the correct image dimensions:


**Image end card example:**
![An example of an image end card.](/api/media?file=/user-acquisition/media/images/image-end-card.png)