# Creative Testing campaigns

> Learn about how Creative Testing campaigns work, review the recommended best practices and how to analyze campaign results, and create a new Creative Testing campaign in the Unity User Acquisition Dashboard.

Creative Testing campaigns help you determine which of your creatives are most successful. Refer to the following documentation to learn more about this campaign type and its best practices, set up a Creative Testing campaign in the Unity dashboard, and analyze your Creative Testing campaign results.

[Introduction to Creative Testing campaigns](./intro-to-creative-testing-campaigns): Learn about Creative Testing campaigns with Unity User Acquisition.
[Creative Testing campaign best practices](./creative-testing-campaign-best-practices): Review the recommended best practices for Creative Testing campaigns with Unity User Acquisition.
[Create a Creative Testing campaign](./create-a-creative-testing-campaign): Create a new Creative Testing campaign in the User Acquisition dashboard and enable Auto start to go live automatically.
[Analyzing Creative Testing campaign results](./analyzing-creative-testing-results): Analyze the results of your Creative Testing campaign in the User Acquisition dashboard.
[Manage Creative Testing campaigns](./manage-creative-testing-campaigns): Manage live Creative Testing campaigns in the User Acquisition dashboard.