In-app Purchase ROAS campaigns

Learn about In-app Purchase campaigns, review best practices, and set up In-app Purchase campaigns in the User Acquisition dashboard.

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Last updated 4 hours ago

Use an In-app Purchase ROAS campaign to acquire users more likely to make purchases in your app.

Topic	Description
Introduction to In-app Purchase ROAS campaigns	Understand what in-app purchase ROAS campaigns are and how they function
In-app Purchase campaign best practices	Configure an in-app purchase ROAS campaign according to the recommended best practices
Start an In-app Purchase campaign	Set up and launch an in-app purchase ROAS campaign in the Unity Ads User Acquisition dashboard

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