Custom Product Pages

Note: Custom Product Pages are only available for iOS apps.

Custom Product Page offers a dynamic ad experience where each ad creative leads to a unique and customizable App Store product page, enabling customers to gain a deeper understanding of the app before downloading it.

Bid Request

Unity flags in the bid request if Custom Product Pages are allowed for each specific session, since some publishers disable the Custom Product Page feature for their app.

If Custom Product Pages are allowed, Unity sends a single extension to flag: bidRequest.imp.ext.skadn.productpage: 1.

Bid Response

Unity expects to read your bid response that either enables or disablse a Custom Product Page in your app, as follows:

StatusBid Response
To disableDon’t add the extension to your bid response
To enableAdd the resp.seatbid[0].bid[0].ext.skadn.productpageid: [string] extension

Note: If a Custom Product Page fails to load, Unity displays the default App Store page from the Source App field.