Implementing rewarded ads in Unity

Rewarding players for watching ads increases user engagement, resulting in higher revenue. For example, games might reward players with in-game currency, consumables, additional lives, or experience-multipliers. For more information on how to effectively design your rewarded ads, see Monetization strategy.

Note: Starting in Unity Advertisement 4.4.1, we have renamed the Advertisement SDK to "Unity Advertisement Legacy" in the Unity Editor.

To reward players for completing a video ad, implement a callback method using the ShowResult result to check if the user finished the ad and should be rewarded.

Rewarded ad buttons

Using a button that prompts the player to opt in to watching an ad is a common implementation for rewarded video ads. Use the example code in the following steps to create a rewarded ads button. The button displays an ad when pressed, as long as ad content is available.

To configure a button in the Unity Editor:

  1. Select Game Object > UI > Button to add a button to your Scene.

  2. Select the button you added to your Scene, then add a script component to it using the Inspector (Add Component > New Script). Name the script RewardedAdsButton to match the class name.

  3. Open the script and add the following code:

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using UnityEngine;
using UnityEngine.UI;
using UnityEngine.Advertisements;
 
public class RewardedAdsButton : MonoBehaviour, IUnityAdsLoadListener, IUnityAdsShowListener
{
    [SerializeField] Button _showAdButton;
    [SerializeField] string _androidAdUnitId = "Rewarded_Android";
    [SerializeField] string _iOSAdUnitId = "Rewarded_iOS";
    string _adUnitId = null; // This will remain null for unsupported platforms
 
    void Awake()
    {   
        // Get the Ad Unit ID for the current platform:
#if UNITY_IOS
        _adUnitId = _iOSAdUnitId;
#elif UNITY_ANDROID
        _adUnitId = _androidAdUnitId;
#endif

        //Disable the button until the ad is ready to show:
        _showAdButton.interactable = false;
    }
 
    // Load content to the Ad Unit:
    public void LoadAd()
    {
        // IMPORTANT! Only load content AFTER initialization (in this example, initialization is handled in a different script).
        Debug.Log("Loading Ad: " + _adUnitId);
        Advertisement.Load(_adUnitId, this);
    }
 
    // If the ad successfully loads, add a listener to the button and enable it:
    public void OnUnityAdsAdLoaded(string adUnitId)
    {
        Debug.Log("Ad Loaded: " + adUnitId);
 
        if (adUnitId.Equals(_adUnitId))
        {
            // Configure the button to call the ShowAd() method when clicked:
            _showAdButton.onClick.AddListener(ShowAd);
            // Enable the button for users to click:
            _showAdButton.interactable = true;
        }
    }
 
    // Implement a method to execute when the user clicks the button:
    public void ShowAd()
    {
        // Disable the button:
        _showAdButton.interactable = false;
        // Then show the ad:
        Advertisement.Show(_adUnitId, this);
    }
 
    // Implement the Show Listener's OnUnityAdsShowComplete callback method to determine if the user gets a reward:
    public void OnUnityAdsShowComplete(string adUnitId, UnityAdsShowCompletionState showCompletionState)
    {
        if (adUnitId.Equals(_adUnitId) && showCompletionState.Equals(UnityAdsShowCompletionState.COMPLETED))
        {
            Debug.Log("Unity Ads Rewarded Ad Completed");
            // Grant a reward.

            // Load another ad:
            Advertisement.Load(_adUnitId, this);
        }
    }
 
    // Implement Load and Show Listener error callbacks:
    public void OnUnityAdsFailedToLoad(string adUnitId, UnityAdsLoadError error, string message)
    {
        Debug.Log($"Error loading Ad Unit {adUnitId}: {error.ToString()} - {message}");
        // Use the error details to determine whether to try to load another ad.
    }
 
    public void OnUnityAdsShowFailure(string adUnitId, UnityAdsShowError error, string message)
    {
        Debug.Log($"Error showing Ad Unit {adUnitId}: {error.ToString()} - {message}");
        // Use the error details to determine whether to try to load another ad.
    }
 
    public void OnUnityAdsShowStart(string adUnitId) { }
    public void OnUnityAdsShowClick(string adUnitId) { }
 
    void OnDestroy()
    {
        // Clean up the button listeners:
        _showAdButton.onClick.RemoveAllListeners();
    }
}