Apple privacy survey for Unity Ads
As of December 8, 2020, iOS publishers must define what data their apps collect, including the data collected by integrated third-party SDKs such as Unity Ads. For your convenience, Unity Ads provides information on its data collection practices as of August 2021 in the following sections.
Important: The data disclosures in the following sections are only for the Unity Ads SDK. You are also responsible for providing any additional disclosures for your app, including other third-party SDKs used in your app.
For more information on Apple's data collection disclosure policies, including terminology definitions, refer to the Apple documentation.
Contact info data | Collected? | Linked to user? | Purpose |
|---|---|---|---|
Name For example, first or last name. | No | Not applicable | Not applicable |
Email Address Including, but not limited to a hashed email address. | No | Not applicable | Not applicable |
Phone Number Including, but not limited to a hashed phone number. | No | Not applicable | Not applicable |
Physical Address Such as home address, physical address, or mailing address. | No | Not applicable | Not applicable |
Other User Contact Info Any other information that can be used to contact the user outside the app. | No | Not applicable | Not applicable |
Health and Fitness data | Collected? | Linked to user? | Purpose |
|---|---|---|---|
Health Health and medical data, including but not limited to from the Clinical Health Records API, HealthKit API, MovementDisorder APIs, or health-related human subject research or any other user-provided health or medical data. | No | Not applicable | Not applicable |
Fitness Fitness and exercise data, including but not limited to the Motion and Fitness API. | No | Not applicable | Not applicable |
Financial data | Collected? | Linked to user? | Purpose |
|---|---|---|---|
Payment Info Such as form of payment, payment card number, or bank account number. | No | Not applicable | Not applicable |
Credit Info Such as a credit score. | No | Not applicable | Not applicable |
Other Financial Info Such as salary, income, assets, debts, or any other financial information. | No | Not applicable | Not applicable |
Location data | Collected? | Linked to user? | Purpose |
|---|---|---|---|
Precise Location Information that describes the location of a user or device with the same or greater resolution as a latitude and longitude with three or more decimal places. | No | Not applicable | Not applicable |
Coarse Location Information that describes the location of a user or device with lower resolution than a latitude and longitude with three or more decimal places, such as approximate location services. | Yes | Not applicable | Third-party advertising, and analytics Note: For example, Unity collects country-level information for regulatory compliance and campaign targeting. |
Sensitive data | Collected? | Linked to user? | Purpose |
|---|---|---|---|
Sensitive Info Such as racial or ethnic data, sexual orientation, pregnancy or childbirth information, disability, religious or philosophical beliefs, trade union membership, political opinion, genetic information, or biometric data. | No | Not applicable | Not applicable |
Contact data | Collected? | Linked to user? | Purpose |
|---|---|---|---|
Contacts Such as a list of contacts in the user’s phone, address book, or social graph. | No | Not applicable | Not applicable |
User content | Collected? | Linked to user? | Purpose |
Emails or Text Messages Including subject line, sender, recipients, and contents of the email or message. | No | Not applicable | Not applicable |
Photos or Videos The user's photos or videos. | No | Not applicable | Not applicable |
Audio Data The user's voice or sound recordings. | No | Not applicable | Not applicable |
Customer Support Data generated by the user during a customer support request. | May collect data | Not linked to user | App functionality Note: Unity Ads may collect this information if a user submits a report of an ad creative. |
Other User Content Any other user-generated content. | No | Not applicable | Not applicable |
Browsing data | Collected? | Linked to user? | Purpose |
|---|---|---|---|
Browsing History Information about the content the user has viewed that is not part of the app, such as websites. | No | Not applicable | Not applicable |
Search data | Collected? | Linked to user? | Purpose |
|---|---|---|---|
Search History Information about searches performed in the app. | No | Not applicable | Not applicable |
Identifier data | Collected? | Linked to user? | Purpose |
|---|---|---|---|
User ID Such as screen name, handle, account ID, assigned user ID, customer number, or other user- or account-level ID that can be used to identify a particular user or account. | Yes | Linked to user | App Functionality |
Device ID Such as the device's advertising identifier, or other device-level ID. | Yes | Linked to user | Third-party advertising, tracking, and analytics Note: For tracking, enable ATT. |
Purchase data | Collected? | Linked to user? | Purpose |
|---|---|---|---|
Purchase History An account’s or individual’s purchases or purchase tendencies. | Yes | Linked to user | Third-party advertising, and analytics |
Usage data | Collected? | Linked to user? | Purpose |
|---|---|---|---|
Product Interaction Such as app launches, taps, clicks, scrolling information, music listening data, video views, saved place in a game, video, or song, or other information about how the user interacts with the app. | Yes | Not applicable | Third-party advertising, and analytics |
Advertising Data Such as information about the advertisements the user has seen. | Yes | Linked to user | Third-party advertising, and analytics |
Other Usage Data Any other data about user activity in the app. | Yes | Linked to user | Third-party advertising, and analytics |
Diagnostic data | Collected? | Linked to user? | Purpose |
|---|---|---|---|
Crash Data Such as crash logs. | No | Not applicable | Not applicable |
Performance Data Such as launch time, hang rate, or energy use. | Yes | Linked to user | App functionality and analytics Note: For example, Unity collects initialization speeds and energy use to analyze, develop, and improve the SDK. |
Other Diagnostic Data Any other data collected for the purposes of measuring technical diagnostics related to the app. | No | Not applicable | Not applicable |
Other data | Collected? | Linked to user? | Purpose |
|---|---|---|---|
Other Data Types Any other data types not mentioned. | Yes | Linked to user | App functionality, third-party advertising, and analytics Note: For example, Unity collects data like device language, make, model, screen size, and connection type, to deliver compatible advertisements. |